It is a phenomenon of online video
It is true it is the biggest traffic on Internet comes from videos.
Having videos on the web increases 4 times the time users spent on a web page.
One of the advantages of properly leverage social video networks to promote business is that it will increase the traffic to the website is considerably.
Video marketing on youtube
Some benefits are:
-Access to a trend with little competition
-reach thousands of people in snapshot
-visibility on Google
-Increase the traffic on the web
Increase credibility and become the market leader
-Get an instant confidence of the target audience