Tag Archives: network

Use of the main Social Networks (Part II)

utube

 

YouTube
It is a phenomenon of online video
It is true it is the biggest traffic on Internet comes from videos.
Having videos on the web increases 4 times the time users spent on a web page.
One of the advantages of properly leverage social video networks to promote business is that it will increase the traffic to the website is considerably.
 
Video marketing on youtube
Some benefits are:
-Access to a trend with little competition
-reach thousands of people in snapshot
-visibility on Google
-Quick results
-Increase the traffic on the web
Increase credibility and become the market leader
-Get an instant confidence of the target audience

Use of the main Social Networks (Part I)

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Facebook

It is one of the most recognized names in social networks.

Tools that drive social networks have numerous applications for the business development of any business these days.

Networking has always been an important marketing tool that over time has evolved in different channels and situations, but  the essence is still the same. People like to do business with other people, not companies, and under this mentality can generate business opportunities.

Then breaks down the business use of Facebook and the 3 main routes to obtain benefits with its use.

To day of today many small companies lack still’s own website, and have decided to go without it, but that does not mean that they do not have presence in internet. They have decided to create a page of ‘fans’ and from there to inform its customers.

Is which the best way to approach a business Facebook?

First thing is to create personal profile on FB and complete with all possible details.
Once the profile is created when creating page of followers to the interpretation being the administrator such main page, then start sharing information so increase the number of followers.

The system will allow or not fans write on the wall. If it is allowed, should be careful with what is said to prevent offensive messages and answer to those who raise questions.

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Actions on Social Networks

Hand holding a Social Media 3d Sphere

 

Defining the target

The monitoring of actions on social networks is positive, but it is necessary to define which is the goal to be pursued to obtain. For example:

-You want to monitor because you need to know when it says something about the company on the Internet, either positive or negative.
-You want to be able to respond quickly
-You want to monitor words related to the sector in order to interact with potential customers and know what is said about them on the net.
-All of the above and some more

In conclusion, having a final target help to follow the right path, using the tools that more interest and ultimately make the actions in Social Media more effective.

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Measurement of Strategy on Social Networks

social-media-strategy-map

Measurement phases are the most important in any business strategy. Social actions must measure whether the money invested is profitable or not, i.e. knowing the ROI (Return On Investment) whose formula is:

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Organization of work on social network (tips)

more social network

Intro
Some companies create a page on FB or twitter to help the company online precense therefore the Social Media plan is created but what often happens is that the results are not good.
The cause is the lack of organisation and defining a strategy that will work online.
Before doing any work, should be planned Social Marketing campaign based on a marked time and resources are available (economic, material and human).
Also need to analyze the results obtained or implement new corrective measures. Now, I am going to expose some tips that may help yourself or your company to generate more leads.


For an adequate organization is:
-Hear – plan – create commitment – to measure and evaluate and defining a new routine.

Integration of Social Networks (how to)

social netwoks

Having presence in social networks these days is vital for every company, here some how’s to and why:

Why having a presence on social networks?

-communicate content to existing and new customers

-work with companies and related persons

-create a community of followers

-to involve clients in the development of the business

In a nutshell, the presence of companies on social networks improves the opportunities of business, profitability and its permanence in the market.

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